Showing posts with label origins of food. Show all posts
Showing posts with label origins of food. Show all posts

Friday, 18 November 2011

The Atlas of Aspirational Origins



Names of agricultural regions, villages, even specific farms are proliferating on food labels and menus. They suggest a guarantee of authenticity and taste. But are they? What if those authentic-sounding names are made up?

Being the foodie that I am, I found this article very interesting.



The Atlas of Aspirational Origins